Cassandra Craven

I am a native of Orange County, California growing up minutes away from Disneyland, Angel Stadium, and The Honda Center. In 2011 I graduated from California State University-Fullerton with my Bachelor's of Arts Degree in Communication-Entertainment Studies, joining notable alumni such as Kevin Costner, Gwen Stefani, and Danielle Fishel of Boy Meets World. 

After graduation, I went on to intern for the Disney and Nickelodeon fansite, Fanlala, in Burbank, California. There I learned the fundamentals of Social Media, Public Relations, and Production. My daily assignments included set-visits to Nickelodeon's iCarly and Victorious, private events for recording artists, Greyson Chance and Ariana Grande, as well as interviews and events with Disney stars Madison Pettis (Cory in the House) and Hannah Montana's Mitchell Musso. 

Once my time with Fanlala was complete, I went on to work for FOX 20th Television's Divorce Court and Judge Alex, while contributing to The Ricki Lake Show reboot, Dish Nation, and The Kris Jenner Show summer series. Continuing my career in Daytime, I then began working on MGM Studio's first-ever, Emmy Nominated court show, Lauren Lake's Paternity Court as the Social Media Web-Producer for three seasons. 

While shooting Paternity Court in Atlanta, Georgia, as an avid traveler, I fell in-love with the south and soon expanded my Social Media Management Career in Little Rock, Arkansas. There I took on a role in Advertising at Stone Ward for national and international brands such as Honda, Lee's Famous Recipe Chicken, Sissy's Log Cabin Jewelry, and Sport Clips Haircuts. While there, I was the social media lead for Love, Little Rock, an entrepreneurial campaign in response to Amazon's HQ2 RFP. This highly acclaimed campaign made national news and was featured in AdWeek, The New York Times, Forbes, and Fortune Magazine. 

Upon returning to the west coast, I became the Social  Media Account Manager for Way To Blue located in West Hollywood, California creating content and managing accounts for feature films with Universal, STX Entertainment, LAIKA Studios, Paramount, and IMAX studios. I debuted as the Social Media Correspondent for IMAX on the red carpet at premieres for The House with a Clock in Its Walls, VENOM, Spider-Verse, and Aquaman - among many more in Los Angeles, California. 

Currently, I am working with the Amazon software company, Helium 10, as the Social Media & Content Manager. I have rebranded the company's Social Media channels with fresh and innovative content relevant to Amazon FBA Sellers, Entrepreneurs, and those interested in starting their own e-commerce business. I am responsible for influencer relations and engagement, creative content, social strategy and analytics.