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Empowery Women's Conference 


Photo Credit: Mika Farmakis

Helium 10 Elite Workshop

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Photo Credit: Mika Farmakis

California State University, Fullerton Ad Club


Speaking Panel

Ad Club President


Podcast Interviews

Private Label Legion

Working as the "face" of the social media presence for Helium 10 Software, Cassandra gets to see a very unique perspective when it comes to the online seller community. In this episode, she shares some of her experiences and tells us some really cool insights she has with her unique point of view. Make sure to post any questions you have in the comments and we will have Cassandra get us some answers!

Serious Sellers 

Cassandra Craven, Helium 10’s Social Media Manager and arbiter of style. Since we’re based here in Southern California, it makes sense that she got her start on social media in the very epicenter of sharing, Hollywood. She worked with the shows, Paternity Court, Divorce Court and Judge Alex and was responsible for using social media to expand the footprint of a show with a slightly greying viewership to include a larger, more hip audience. 


Elite Workshop Deck

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Branded By Women Deck

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Facebook Live Chats

Women of Amazon PT. 1

On this week's show, we bring in Melissa Simonson representing Empowery, Cassandra Craven the Social Media Manager for Helium 10 Software, Krystsina Uradzimskaya of Terramed and Rankbell's Izabela Hamilton to discuss life on lockdown, business, and what the future holds in the Amazon space and beyond. 

Women of Amazon PT. 2

This week we welcome back Jana Krekic of YLT Translations, Cassandra Craven from Helium 10 Software and Ariana Bourke of Blom.Co joins us for the first time. We will get the lowdown on what is going on in their businesses, daily life on lockdown, how they are staying productive and safe at home, and more! Stay home, stay safe!

Women of Amazon PT. 3

Cassandra Craven of Helium 10, Lingerie Business Owner, Sylv Stefanowicz and 7-Figure Amazon Seller, Anne Ferris return as Danny McMillan chats Social Media from both a product and personal branding perspective. Learn how to leverage Social Media for your business and connect with your audience on a personal level. Stay safe!

Branded By Women Promotional Webinars

Join Meghla Bhardwaj for the first installment of a four-part series in association with the Branded By Women Virtual Summit. Today's topic is "Women e-Commerce Entrepreneurs: Challenges & Opportunities. Panelists joining the webinar and sharing their expert insight is, Izabela Hamilton of Rankbell, Margaret Jolly, Anne Ferris, and Cassandra Craven of Helium 10.

Mastering Productivity In Your Business: Amy Wees from Amazing At Home, welcomes Izabela Hamilton of Rankbell, and Jana Krekic of YLT-Translations, and Cassandra Craven of Helium 10 Software is talking about productivity both daily and for long-term planning. Learn how these ladies stay motivated and what they'll be talking about at the Branded By Women Virtual Summit 2020. 

Branded By Women Marketing Roundtable

Welcome to the second day of the Branded By Women Virtual Summit. Today's day of mastery live chat is hosted by Izabela Hamilton of Rankbell and she is joined by her guest of roundtable panelists Yael Cabilly Amazon Attorney, Krystsina Uradzimskya of Pregnology and Terramed LLC, Melissa Simonson of Empowery, and Cassandra Craven the Social Media Content Manager for Helium 10 Software. Listen to their live chat on mastering marketing.

AM/PM Podcast Facebook Live 

Helium 10 Software's Social Media & Content Manager, Cassandra Craven, is talking LIVE with Tim Jordan, the new host of the AM/PM Podcast about all things e-commerce entrepreneurship, selling on Amazon and more. Bring your questions for Tim and get his insight and knowledge, as well how he went from guest to host on the podcast that helped so many sellers on Amazon.

Andy Amazon Advocate Interview 

Andy Amazon Advocate also known as Andy "FBAulous" talks with Cassandra Craven, the Social Media Manager for Helium 10 Software. In their interview Andy and Cassandra cover Social Media and working from home during the COVID-19 Pandemic, upcoming Social Media campaigns for Helium 10, and how the team is staying in touch during this time. 

Promotional Materials


Photo Credit: Sourceii Summit


Photo Credit: Sourceii Summit


Photo Credit: Helium 10 Software


Photo Credit: Empowery


Photo Credit: Branded By Women

Video Credit: Branded By Women

Video Credit: Sourceii Summit


Photo Credit: 7-Figure Seller Summit


Photo Credit: 7-Figure Seller Summit

Book Cassandra 

A social media maven, Cassandra has been making strides in organic social media for over a decade, bringing her edge and expertise in community management, influencer relations, content creation, social strategy, and analytics to the Helium 10 social storefront. While leading the charge as the first woman to represent Helium 10 on stage, Cassandra is at the forefront of cutting-edge tactics and trends, she has been a pivotal part of the company’s growth and evolution. On the daily, she advances the company’s social media accounts and acts as the company liaison in Facebook groups. In her earlier years, she managed and produced content for both national and international brands in the television, film, and advertising industries, including two Emmy-nominated TV series and the 2018 top-grossing films, Aquaman and Marvel’s Venom. Using marketing techniques previously reserved for large-scale firms and name brands, Cassandra can teach individual sellers how to implement these strategies to effectively drive traffic to their listings and increase revenue.

Press Kit


7-Figure Seller Deck

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